How To Influence A Client To Write A Review
Consumers put the same trust in online reviews and personal recommendations from their family and friends. This means that businesses cannot longer afford to ignore online reviews from their customers because consumers want to hear their story before making a purchase decision.
How can a business encourage customers to leave a review?
If a customer is willing to leave his email address and phone number at the time of purchase, it is very likely that the customer will be willing to leave a feedback. Once you have gained the email address, a follow-up can be made a week after the purchase to request for an honest review regarding the experience.
If the question is simple enough for a customer to understand, the better are the odds of getting a review. Even if it is very obvious that reviews are very important to a business, many companies do not make the effort to simplify the review process for their customers. Customers must not be challenged to answer lengthy questions because they won’t bother to leave a review.
On the website, a company can use call-to-action buttons with a link to a review site. A customer only needs to click on the link, write a review and post it.
One of the secrets of a digital marketing agency to encourage a client to write a glowing king kong marketing agency review is by providing the best experience possible. It is very easy to influence a satisfied client to write a review from his own personal experience with the brand.