US Video Game Industry Rakes In $43.4 Billion In Sales For 2018
The Entertainment Software Association (ESA) and market tracker NPD Group released their report on how much Americans spent on video games in 2018, showing how much Americans love to buy games for cheap and spend on their interactive medium.
Total industry revenue for the year of 2018 reached $43.4 billion in sales, which is an increase of 18% from the prior year’s numbers.
For hardware, including peripherals, revenue went up to $7.5 billion, which is a 15% increase from the prior year, while software revenue went up by 18% from the prior year, up to $35.8 billion. The NPD’s numbers are from estimates made of total spending across all channels and categories, which are based on full physical data as well as partial digital data from participating retailers.
According to the data from the NPD, annual spending on hardware, software, accessories and game cards went up by 13% annually by $16.7 billion. For December, revenue managed to hit $3.4 billion, which is a 2% increase from December 2017.
In hardware for 2018, spending went up by 8% from 2017, to $5.1 billion, with increases across all three of the major consoles, as well as plug-and-play devices, like the SNES Classic. For 2018, the Nintendo Switch managed to take the top of the hill, becoming 2018’s best-selling console both for units and dollars.
For accessories and game card spending for 2018, revenue went up to $4.5 billion, an increase of 33% from 207, which is an all-time high, while December spending for the same category increased by 29% from December from the prior year, to $1 billion. In terms of specific models, the Nintendo Switch Pro Controller was the best-selling accessory by dollar sales for that month.
Showing how many people love to get games, either by pre-order or getting to buy games for cheap, software sales went up by 7% up to $7.1 billion from 2017, with Red Dead Redemption 2 being the best-selling game for 2018.
For December, however, Red Dead Redemption 2 got beaten by Nintendo’s Super Smash Bros. as the best-selling title for the month, even managing to become the 5th best-selling game for 2018 despite only being out for about a month, and in spite of The NPD Group not tracking digital sales. Its launch set a record for platform exclusives, beating the previous record set by Halo: Reach.